Humans v Machines: Harnessing The Power of AI

Humans v Machines: Harnessing The Power of AI

At our 10th edition of Digital Superchats which took place on Tuesday 4th July 2023, our panel of industry leaders examined the rise and impact of AI in digital. 

The online session was e-attended by a quality delegation of senior digital marketers from many of the UK’s biggest, most reputable and fastest-growing brands in retail, finance, travel, legal services, healthcare, online gambling, consumer products and other popular verticals.

Some of our delegates included: Barclays, Virgin Money, Lloyds Banking Group, Decathlon UK, Gymshark, Wickes, Dunelm, Boots, Damart, Asda, Matalan, B&Q, Dominos, Virgin Media, Bensons for Beds, Staysure Group, Pooch & Mutt, Pets at Home, Dr Martens, Hippo Motor Group, Vertu Motors, On The Beach, Sykes Cottages, ProCook and many many more…

Talks Included:

      1. Unlocking Efficiency with AI and Automation (Katie Barnard, SEO Strategist at Impression)
      2. Ensuring Your AI SEO Strategy Doesn’t Fall Foul of Google (Dan Taylor, Head of Technical SEO at SALT.agency)
      3. The Future of AI in Global Content Creation and SEO: Opportunities and Risks (Martin Calvert, Marketing Director at ICS-digital)
      4. AI in PPC: Humans vs Machines (Will Levitt, Group Head of Paid Media at connective3)

A massive thanks to all our speakers, including our official sponsor – Forward Role Recruitment for making the event possible and also a special mention to Smoking Gun’s Rick Guttridge  for doing a brilliant job in his role as MC!

To catch-up on any of our previous episodes of Digital Superchats, simply visit our On-Demand Events library and you can select the event you’d like to watch!

Digital Superchats Group

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