The Digital Content Leaders Masterclass will showcase a series of expert insights from industry leaders on the big issues, trends and developments fueling digital content strategy. The event will focus on the critical role of digital content in 2020 and its growing impact on driving performance across the digital channel including: search marketing, audience engagement, conversion and brand awareness & visibility.
The masterclass will provide delegates with a unique learning experience in a relaxing environment via a series of engaging roundtable sessions. The event will provide a forum for sharing knowledge, best practice, discussion and networking with peers from across the digital marketing industry.
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When: Tuesday 25th February 2020
Where: The Bridgewater Hall (Barbirolli Suite), Manchester, UK
Time: 9.00am to 1.30pm
Topic Areas:
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- Maximising the value of your content
- Using Data-Driven Content to Supercharge Organic Search Success
- Creating Engagement across the entire User Journey
- The Simple Framework for an Integrated Content Strategy
- Creating the content your prospects and customers (and of course Google) really want
- Effective Influencer Marketing for 2020
- Using an ‘Always On’ Approach to Improve Digital PR Link Acquisition
Who Attended Previously: Sample
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- Global Digital Manager – PZ Cussons
- Head of Digital Marketing, Food – The Co-op
- Head of Content & Creative – ao.com
- Head of Content – Rentalcars
- Head of Content – AutoTrader
- Head of Brand & Advertising – Jacamo & Simply Be (N Brown Group)
- Head of Content – Manchester Met University
- Editor – TravelSupermarket.com
- Head of Digital Development – Silentnight Group
- Head of eCommerce – Footasylum
- SEO Content Marketing Manager – Missguided
- Content Specialist, Digital Customer Experience – Lloyds Banking Group
- Head of Marketing- Chums
- Content Strategy Manager – Sky Betting & Gaming
- Head of Digital – Shearings Holidays
- Digital Manager – Kellogg’s
- Digital Content Manager – ScS Sofas
- Professor of Marketing – University of Liverpool
- Head of Marketing – First4Lawyers
- Head of Acquisition – Baird Group
- Head of eCommerce – Findel Education
- Senior Customer Marketing Manager – Sainsbury’s Bank
- Head of Search & Acqusition – Manchester Airport Group
- Director of Digital Marketing – Marshalls plc
Related Content:
Register to attend the Digital Content Leaders Masterclass 2020
View the Programme for #CONTENTMANC20
Produced by the Marketing Masterclass Series in association with:
